Victor Houghton
Victor Houghton
Financial and demographic data is used to describe the wider context: how a sector has developed to its current stage, and how it’s likely to change over the coming years.
Within that setting, the story of the home emerges as a rapidly evolving concept: no longer just the base for the family, its importance very much depends on lifestage and availability of new types of property.
Interior design has been heavily influenced by the rental sector, and today’s new builds show that design trends very much reflect the ways household behaviour has changed.
